Identification of the image of Polish university cities

Hence, the issue raised is important both cognitively and methodologically – due to the way research is conducted in the analyzed area. The research results will allow to present the perception of the academic character of selected Polish cities by selected groups of recipients. In addition, attention was paid to developing a method of measuring image that would allow for achieving methodological synergy by using the strengths of qualitative and quantitative research in one research project.

Project director:
mgr Kamila Pilch

Project budget:
5 600,00 zł

Financing institution:
Internal program KUE – Prolog

Project duration:
 17.11.2023 – 16.11.2024